This Book Launch Will Be Different
The answer to the question, "Is it possible to release a book and not lose my mind?"
I could write forever about the things I didn’t know twelve years ago when I published my first book—an essay anthology which I’d edited and contributed to—and when I published my first novel three years later, and even the two books after that. In an ever-changing media environment, we’re all starting from scratch every time we launch and promote a book, and so I’m not going to pretend that I’ve got a handle on anything, however: there are several things that I’ve changed up with my fifth release—not with the goal of selling books (hot tip: nobody actually knows how to do this, and everybody is always surprised when it happens) but with the intention of protecting my heart and not absolutely wrecking my mental health.



